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Designer in Profile : Cloth Fabric

Briana Huiskamp - Wednesday, September 07, 2011
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These girls hold an incredibly special place in our little Watermelon hearts x Not only are they incredible talented geniuses, they are absolutely delightful to deal with (big call seeing that we do so on a daily basis!). Led by founder and designer, Julie Patterson, the team behind Cloth Fabric work tirelessly to bring unique print and design to their textiles and soft furnishings range that you would have seen in our Coolum Beach emporium. They champion the fight for handmade, sustainable, boutique product that hits the highest marks in design savvy and innovation with a sophisticated 'Aussie' twist. We love it in a 'can't get enough of it' sort of way! However do not be deceived just because they are small run production, hand made kinda girls! The Cloth range is extensive and evolving at a rapid rate. Now including two textiles ranges with multiple collections in each, floor rugs, wallpapers, fashion, soft furnishings, artwork, up-cycled furniture .....
The list continues with constant new releases of colour, design and product creations, Julie is always keeping us excited about what’s new from her studio.




Bravo girls! Mwah! xx

Australian Design Hero - Ella and Sofia

Briana Huiskamp - Friday, May 21, 2010
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It's so exciting when I find a new designer who instantly appeals on every level - practicality, colour, originality, design and Australian made! At Watermelon Red, supporting home grown heroes is just as important as providing the latest homeware design trends. We have so much talent in this country and with a little bit of fossicking the most amazing finds can be unveiled.

My latest discovery is Ella and Sofia, a textile and wallpaper design company who is flourishing in their hometown of Sydney. I think it's about time we show them off to the Sunshine Coast. What do you think?

 
 


I love their bold use of colour and design and their philanthropic endeavours for the environment and the less fortunate through their
'Vinnies Fabric Take Back' Scheme is truly admirable. Definetly an Australian Design Hero.


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